Bon Boy, the genre-blurring alter-ego of multi-instrumentalist Steve Stenholt, has released his latest single, ‘Ramblin’ Gamblin’ Man’, a raucous homage to Bob Seger that blends garage rock rawness, punk attitude, and an unabashed affection for Coors Light.
“I love Bob Seger. I love the Silver Bullet Band. And I love drinking silver bullets (otherwise known as Coors Light in America),” says Bon Boy. “This cover and video bring all those loves together.”
The single arrives with a stripped-down, dry mix that evokes the sound and spirit of a sweaty barroom in the mid-1970s. Originally demoed in Tucson, Arizona, the track was later recorded in Los Angeles with producer Justin Ripley and mixed in Chicago by Mike Novak. The result is a gritty reinterpretation of Seger’s 1969 track, delivered with swagger and no small amount of irreverence.
The accompanying music video was filmed guerrilla-style on the streets of Los Angeles by director Afshin Hatami. It captures Bon Boy in a state of controlled chaos, roaming through city streets and alleyways, beer in hand, delivering his lines with equal parts reverence and recklessness.
“No permits. Too much Coors Light. And my body will never recover,” Bon Boy says of the shoot.
Born in Wisconsin, raised in Chicago, reborn in New York, and now based in Arizona, Bon Boy’s musical journey reflects the restless, genre-defying nature of his sound. Often compared to acts like Viagra Boys, The Hives, The Replacements, and King Gizzard and the Lizard Wizard, he draws from a wide sonic palette while remaining distinctly his own.
‘Ramblin’ Gamblin’ Man’ isn’t simply a cover — it’s a character statement. Loud, loose, and unpolished by design, it celebrates imperfection, spontaneity, and the cathartic power of rock & roll excess.
Listen below:
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