SEE: Jorja Smith – ‘By Any Means’: passionate civil rights Britsoul

UK singer-songwriter ​Jorja Smith​ has shared the lyric video for a slow, heartfelt tale of empowerment,“By Any Means”​, in which she brings her graceful, smokey soul tones to a stripped-back groove that gives her voice – and her message – absolute centre stage.

It’s the lead single to be taken from Roc Nation’s​ upcoming ​Reprise p​roject: a collection of tunes from “multiple artists, uniting to let their voices be heard in musical protest … to bring awareness to social justice issues. 

“A portion of proceeds will go to funding organisations that support victims of police brutality, hate crimes, and other violations of civil rights​.

Jorja, Grammy-nominated for her debut album ​Lost & Found, has never been afraid to speak up and speak loud about injustice. Her breakthrough single “​Blue Lights” ​tackled police brutality.

“By Any Means” speaks to the cresting energy swirling in 2020 around civil rights. She sings from her vantage point as a young black woman powering change: “I take pride in the things that we’ve done / Side by side in the revolution / Won’t stay silent for things that I love”.

She says: “The inspiration behind ‘By Any Means’’ really came from going to the Black Lives Matter protest and leaving thinking, what can I do to keep this conversation going? It’s not just a post on social media; it’s life.”

Stream “By Any Means” here to support the ​Reprise p​roject; watch for more from Jorja on Facebook, Twitter and at her website.

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