Multi-platinum selling, GRAMMY® Award nominated artist Tove Lo has released the official music video for 2 Die 4, the latest single off her highly anticipated fifth studio album ‘Dirt Femme’ which is out on 14 October via Pretty Swede Records/mtheory.
‘2 Die 4’ features a sample of the iconic Popcorn hook, originally released by Hot Butter in 1972 and is the first time that Tove Lo has incorporated a sample into one of her songs.
“With 2 Die 4 I wanted ‘instantly iconic’ energy. I’ve never sampled anything before, and this feels like the perfect first moment. Lyrically I wanted it to be that ‘pick me up when I’m feeling down’ song. At first, it’s like a warm hug, then you shake it off, let out a scream and start dancing!”Tove Lo
The new video was directed by Anna-Lisa Himma and Tove Lo has has this to say about it, “We wanted to make a pop bitch y2k experience. With all the choreo, the outfits, the wetness. I think we more than delivered.”
TOVE LO HEADLINE SHOWS
Wednesday 21 September – Powerstation, Auckland, NZ
Wednesday 28 September – 170 Russell, Melbourne, VIC (SOLD OUT)
Thursday 29 September – Metro Theatre, Sydney, NSW (FINAL TICKETS)
TOVE LO AT LISTEN OUT
Friday 23 September – Listen Out Melbourne, VIC
Sunday 25 September – Listen Out Perth, WA
Saturday 1 October – Listen Out Sydney, NSW
Sunday 2 October – Listen Out Brisbane, QLD