NEW JERSEY’S gorgeous jangly guitar outfit Real Estate have just released a video for the sunlit harmonic breeze of “Gone”, taken from this year’s lovely album The Main Thing – which sees Martin Courtney and the boys performing … from inside a fridge. You can see them jingle-jangle out some beauty among the groceries below.
And in a nice bit of quirky interaction they’e also got the video prepared ready as a green-screen to download – so you can set em up to play in an filmic environment of your choice – in fact, anywhere you like. Pretty cool, huh?
“We’ve always wanted to play inside of your refrigerator,” the band say.
“We unearthed this live in-studio performance of ‘Gone’ from way back in December, and our friends CALLEN were kind enough to make our dreams come true. We hope you enjoy this new video as much as we do!”
You can download the pre-prepared footage and get busy making your own video for the guys here.
The band segment was taken from their set filmed for the augmented reality concert experience they dubbed the “Quarantour” this spring. Real Estate produced “Gone” (Live Refrigerator Version) and the Quarantour in partnership with CALLEN, an independent creative agency based in Austin, Texas.
Just before lockdown, Real Estate celebrated the release of The Main Thing with their last live performances: a day-long tour of short concerts outside the locations of extinct New York City record shops, “The Outstore Thing.” The New Yorker’ recently recounted the nostalgic and uplifting “drive-by eulogy” in a Talk Of The Town story you can read here.
In addition to freezer drawers and refrigerator shelves, Real Estate have brought “Gone” and more of The Main Thing to remotely recorded sessions for World Cafe and AV Club.
Throughout quarantine, the band has celebrated Bandcamp Fridays by selling limited runs of t-shirts, tie-dyed by singer-guitarist Martin Courtney, with proceeds benefiting Fair Fight Action’s fight for free and fair elections.
Real Estate’s The Main Thing is available now on digital download, CD and vinyl from Domino. You can order your copy here.