Glamorgan isn’t really the home of Southern States Americana, but taking that and throwing in a good dose of Elliot Smith, and a smattering of folk (amongst other things) is Sion Russell Jones.
He’s had records out before, in particular a startling debut, that heralded the arrival of a songwriting talent, and his last release ‘indestructible’, which became BBC Wales single of the week, and was played on Radio 2 by Craig Charles. Brand new out now, is the video for a track taken from his latest EP, ‘So Long’, which came out in April on The video itself is visually beautiful, full of artistic and religious imagery, set in a church. It was filmed and produced by Rhys Davies & Richard Shelton and features Sion as it’s central character.
The track shows off Sion’s smokey, almost gruff, but incredibly soulful lyric. The song starts sparsely and it saunters along, picking up steel guitars, double bass and drum set on the way. These haunting and beautiful backing vocals join, and the whole song starts to sway at once emotional and intense, on the other sparse and almost free. Most importantly, in a world full of increasingly drab singer-songwriters, this song has enough beauty and poise to rise way above most of it.
Watch it, love it, buy it.