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Premiere: ferna Shares Simplistic Yet Affecting New Visuals For Heartfelt Alt-Pop Bop ‘Go Quietly’

  • May 12, 2023
  • Simon Lucas-Hughes
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Singer-songwriter and cinematic soundscape creator ferna shares new visuals for the sparkly, heartfelt and euphoric new single ‘Go Quietly’. We’re very excited to be premiering!

Built around a shimmering wall of electronics (is that a legendary Omnichord I hear?), ‘Go Quietly’ balances it’s wide reaching synth pads with melodic vocal lines and ferna’s alt-pop tendencies. With the central hook of ferna’s pure vocals, the track soon bursts into live with live bass and drums entering into the vibrant chorus as layers of harmonies surround the lead melody.

Speaking about the single, she says: “The idea behind this video was not only to convey the
shape of the song but also represent something of the whole album. Because of the multiple
versions – portrait, landscape & VR – there should be an inbuilt sense for the viewer that
there is always a wider perspective that we don’t necessarily see in the moment. That felt
fitting for “Understudy”, which is all about who is missing from the conversation and the sides of the story we don’t hear very often.

In my ideal world, people would start with the portrait version, which is framed as an intimate
conversation between artist and viewer, before getting glimpses of others in the landscape
version and then the full whack in the VR. However, each format is standalone if people are
dipping in and out too.”

Cinematic, explosive, vibrant and intensely catchy, ‘Go Quietly’ is a brilliant offering blending elements of Sigrid with the expansive synths of 80s 4ad alumni’s and Caroline Polachek.

Having performed alongside the likes of Foy Vance, SOAK and The Gloaming, as
well as at SXSW and RTE’s Other Voices, ferna has fully established herself as one to watch, keep an eye out for this brilliant up and coming talent. Accompanied by a hypnotic, simplistic yet affecting visual the new single ‘Go Quietly’ is out now.

Watch below:

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