Track: Ginger Wildheart And The Sinners Announce Debut Album And Share Single ‘Lately, Always’

Shirlaine Forrest

Ginger Wildheart has announced the release of the debut album from his new band Ginger Wildheart & The Sinners due 7th of October via Wicked Cool Records. The band have also shared the new single ‘Lately, Always’.

Their self-titled album is an energetic album that celebrates rock’n’roll and as Ginger explains it is in 

“the spirit of the music that we all collectively love, from childhood to the present day. Little Feat, The Allman Brothers, Wilco, The Band, Creedence, The Jayhawks, Lone Justice, Jason & the Scorchers, Georgia Satellites, Status Quo, The Stones…from roots country to rock n roll and Americana.”

The uplifting new single, “Is about a dream. Not necessarily one that will come true but enough to have something to look forward to, especially when times seem a little hopeless.”

He adds, 

“‘Lately Always’ is a song about hope. About having a dream or a goal just big enough to cling onto and stay afloat on the choppy waters of life. Too much reality can bring some ugly side effects, like disappointment, resentment, or the crushing weight of anticlimax.

Sometimes you need a dream just to keep going, whether daydreaming about a holiday, fantasising about a new love or imagining a new life for yourself. Some dreams come true, some don’t, but every dream helps escape the boredom of real life.

We live at a time when hope is in bigger demand than ever. This song offers hope, escapism and positivity, all wrapped up in a good tune and some tasty harmonies.”

A gentle rock ballad with a superb ear worm of a chorus which infects you from the first spin. Wildheart’s voice lends itself well to the rolling guitar chords and the jangly nature of the backing. It’s a fantastic celebration of chilled Americana rock and an absolute delight to be in the same world where Ginger Wildheart still insists on making music.

Check it out, here

Pre order the album here

Find out more via the band’s Facebook

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