Primitive Man return after 3 years with the extreme, terrifying and confrontational new album, Immersion; due August 14th via Relapse Records.

Primitive Man frontman Ethan McCarthy comments:

“The inspiration for this video/song is a part personal experience, part Robert Johnson acknowledgment as the originator of taking the left-hand path of music,  and part from a story out of Malachi Martin’s book “Hostage to the Devil” called “The Smiler.”  On tour back in 2014, we stayed with a guy we met named Matt in Baltimore.  He had the book and I read through half of it in an evening.  The story of “The Smiler” really stood out to me and I never forgot it.  Years later when dealing with mental health issues, I kept thinking about the Smiler and how I was feeling as though I was entering “A marriage with nothingness”, embracing the “Naked Light” and had a “Kingdom Inside of me that they could not destroy.”  The lyrical content of the song places emphasis on mania and depression and how when mixed they can feel as though they are an Entity that lives inside of you, influencing your decisions and you are forced to watch.  When you lose control and are unable to reel it back in, so you reluctantly lean into the chaos.  Self-harm, chaos and isolation. The cocoon in the video represents the feelings of isolation that come along with these extreme feelings of helplessness, pandemonium, shame, and an irrational and morbid desire to let everything go to shit. Mix this in with being a touring musician and you get the old “hellhound on my trail” nod.  But for us, it’s “Demon is catching up.”

If you like your doom slow, frighteningly heavy and disturbing to the point of hair rising then this is the band for you. ‘Entity’ is an impressive undertaken and feels like the band have took a conscious effort to ramp up the more atmospheric side of their sound. Eerie white noise, devil growls and tortured guitars make this an intense track.

Check it out, here

Find out more about the band via their Website or Facebook

Immersion is out August 14th on CD/LP/CS/Digital via Relapse Records. Physical pre-orders are available HERE.